Beta Testing
Validate early product concepts, gain actionable feedback, squash bugs, and refine features by testing directly with your target users and communities.
Get Product Feedback
How it works
Beta Access Launch:
Grant early access to beta products and features to targeted tech communities, allowing real users to explore and interact with your solution.
Collect Structured Feedback
Gather detailed user insights through guided testing sessions and targeted feedback forms.
Analyze Issues and Validate Solutions
Analyz Identify critical bugs and UX improvements based on user interactions, address issues and validate fixes with the same test group before launch.
CASE STUDY
Background
Fertitude is a digital health platform focused on women’s reproductive health. They were developing a new period tracking feature and required testing to validate its functionality before launching it to the public.
The Challenge
Fertitude was concerned about potential bugs or UX issues with the new period tracking feature. They needed feedback from users who could provide constructive and unbiased insights to ensure the feature would meet their audience’s expectations and work flawlessly before launch.
Needs
Diverse Feedback
Fertitude required input from a broad range of women who could provide unique insights into the usability of the period tracking feature, ensuring it would work for a diverse set of users.
Identify Critical Issues Pre-launch
They needed to quicky identify any technical problems or usability flaws to ensure the product was ready for launch and free of critical bugs that could negatively impact user experience.
Efficient Testing Process
The company needed a fast, efficient testing process to collect actionable feedback without delaying the product’s development timeline.
Solution
Community Engagement
Propel curated a group of over 120 diverse female testers representing the target demographic for Fertitude’s platform to provide feedback on the new feature.
Feedback Collection
Propel gathered detailed feedback on user experience, identifying 17 critical issues with the period tracking feature, which were resolved before launch.
Faster Development
With a rapid feedback loop, Propel reduced Fertitude’s development time by 3 weeks, helping the company stay on schedule and ensure the product was ready for launch.
Outcomes
17 critical issues resolved pre-launch.
UX redesigned based on tester feedback.
Reduced development time by 3 weeks
Achieved 40% increase in post-launch adoption.
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